Market Position & Customer Profile
Travelodge is the lodging choice for budget-minded, active travelers seeking the best of the basics and a good night’s sleep. Our brand ambassador, Sleepy Bear®, brings a sense of fun and whimsy to the brand and helps create a connection with families. With complimentary Bear Bites® continental breakfast at most properties and free high-speed Internet access at all locations, the Travelodge brand provides the amenities that today’s travelers expect.








